Converse Basketball: Trilliant

Team: Global Brand Creative

Role: Concept, Art Direction

Context: It's all in the details - the concept was inspired by the shoe's mid-sole diamond design. We brought the narrative of jewelry and personal style flair in off-court basketball aesthetics into all aspects of this work, like vintage neon jewelry store signs, Converse Chevron necklaces, etc. We worked with Elemy and Jaden, two Massachusetts ballers, who brought their personal edge and style to bring this shoe to life.

 
 
 
 
 

Brand: Converse
Photographer - Buck Squibb
Art Direction - Lauren O'Neil
Stylist - Jenny Nguyen
Set Design - Erin Riley
Production - Jess Oldham
Converse - Cate Schappert, Tom Rand, Chad DiCenzo